Less than a year since Endeavor’s ScaleUp Program Cohort 2, the Malaysian chapter of a global entrepreneur support organisation with growth stage businesses in 41 markets has shortlisted 12 companies for their ScaleUp Program Cohort 3.

Following the success in the previous two cohorts, supporting high-potential companies such as BloomThis, Dropee, Healthmetrics, TRAPO and many more, the ScaleUp Program aims to accelerate the ecosystem in producing more high-impact scaleups for the upcoming decade.

“With so much uncertainty with the economic situation locally and globally, there is definitely an urgent need to grow and develop a robust entrepreneurship ecosystem. After speaking with many of the entrepreneurs, I believe that having the support of the community and the ecosystem plays a significant role in an entrepreneur's success journey. I really hope that the chosen companies will benefit from the highly customised four months program and eventually progress into the Endeavor Entrepreneur track that focuses on growing large, high growth companies globally. Congratulations to all shortlisted companies!” commented Tunku Alina (pic, left), Chair of JA Russell & Co Sdn Bhd. (whose subsidiary is Boh Plantations Sdn Bhd), Endeavor Mentor and one of the ScaleUp Program advisory board members.

“The people with the best advice are usually the ones who have been through the most; One thing I appreciate most about Endeavor is the mentor network.

Throughout three months in the program, I have met business leaders like Sharil Tarmizi (Senior Advisor of ASEAN Advisory) and Fadza Anuar (Group CEO & Co-founder of FashionValet Group) who have helped me better understand customer acquisition, fundraising, market positioning and regional expansion. This inspires me to also eventually give back to the next generation of entrepreneurs in the near future by either becoming a mentor, investor or a role model.” commented Sheikh Ezaiddin (Founder & CEO of Ejen2u).

The list of shortlisted companies include:

1. Baituljannah: Localized Bumble, Baituljannah is the market leader in Islamic matrimonial matchmaking in Malaysia.
2. Ejen2u: A one-stop reseller management platform helping SMEs and startups increase business productivity and profitability through digitalization.
3. Fire Fighter: One of Malaysia’s oldest fire safety companies providing an end-to-end solution for manufacturing, maintenance, and distributing directly to consumers with a digital-first approach.
4. Kiddocare: Malaysia’s trusted platform matching parents with certified childcare providers and programs for personalized childcare and early intervention services.
5. Kintry: A homegrown Malaysian snack company which aims to create healthy snacks from scratch and made with premium natural ingredients.
6. Metier Food: A food innovation company that specializes in innovative health food and beverage products with a goal to produce food and beverages that are healthy, tasty, convenient & sustainable for consumers.
7. NexMind: An autonomous data platform company that builds AI Models and revolutionized multilingual (7 languages to date) unstructured text data which is able to provide deep insights into business data.
8. Petotum: An integrator for the pet ecosystem using big data which is able to address pet parents, pet businesses, corporates and government.
9. Scentses + Co: The first Malaysia perfume subscription business that allows you to choose from 700+ authentic designer fragrances.
10. The Green Factory: An award-winning holistic hub for sustainable Malaysian-crafted wood products that encompasses all aspects of wood manufacturing.
11. Troopers: A part-time and manpower solution made-easy platform, bringing structure into an unregulated ecosystem.

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